About Us

Super Asia Group was founded in 1975 by Mian Muhammad Din at a very small level. Today, it is a conglomerate of companies with diversified range of businesses mainly Home Appliances, Automobiles, Insulation and Packing Materials and Fast Food Burger Chain of “Hardees” (a brand name of CKE Int. USA), serving every sector of society.

The Group has become synonymous with Quality, Innovation, and Customer Satisfaction. The company has a strong market share as its Washing Machines, Room Air Coolers, Gas & Electric Water Heaters and Fans are ranked amongst the top manufactures of the country.

The brand name “Super Asia” is a well recognized, respected and trusted, not only across Pakistan but in numerous other countries across the globe where its products are being exported.The Group is also significantly contributing to the social well being of the society. Mian Muhammad Din Trust Hospital and Gujranwala Liver Foundation are examples.


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Our story

Super Asia is a market leader in its Washing Machines, and considered as amongst top 5 manufactures in the fan industry. The company has its own branches in seven different cities of the country supplying stocks directly to the trade along with an established after sales network to take care of the service needs of the valued customers.

The foundation of Super Asia was laid down by late Mian Mohammad Din in 1975. Super Asia Group is currently operating in five different divisions i.e. Home Appliances, Automobiles, “SafeLine” Insulation Materials, “Hardees” Fast Food Burger Chain and Departmental Store “The Global Store”.